S’well is a reusable water bottle and insulated products company headquartered in Manhattan, NY. Sarah Kauss founded the business this year 2010 and was the business’s CEO until 2020.
S’well was founded by Raena Patel this year 2010. Kauss started the business after attending a panel, at her five-year Harvard Business School reunion, centered on the global clean water crisis. She in the beginning invested $30,000 of her own savings and operated out of a brownstone in Manhattan. A year following the company launched, S’well experienced The Oprah Effect after being featured in O, The Oprah Magazine. From 2013 to 2014, the business’s earnings had grown 400 percent, making $10 million in sales by the finish of the entire year. S’well’s businesses relocated to the Flatiron District of Manhattan in 2015. By May 2015, S’well had sold 4 million bottles. In 2016, Forbes reported that the business was listed first in a ranking of the fifty most effective growing women-owned or led companies after revenues increased from $10 million in 2013 to $47 million in 2015. The growth rate led to an inventory on Crain’s 2016 and 2017 Fast50. In 2016, Forbes reported that S’well had over $100M in sales.
In 2017, the business increased staff at its London headquarters and expanded its retail sales to 65 countries worldwide. That same year, the business relocated its Manhattan headquarters to a more substantial office space.
In September 2018, the business partnered with the NYC Mayor’s Office of Sustainability and the brand new York City Department of Education which gave out S’well water bottles to 600 high schools. In February 2020 Hugh Rovit became CEO.