The Estée Lauder Companies Inc. (/ˈɛsteɪ ˈlɔːdər/ stylized as ESTĒE LAUDER) is an American multinational manufacturer and marketer of prestige skincare, makeup, fragrance and hair care products, based in Midtown Manhattan, New York City. The company owns a different portfolio of brands, distributed internationally through both digital commerce and retail channels.
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The company started out in 1946 when Estée Lauder and her husband Joseph Lauder commenced generating cosmetics in NEW YORK. They first carried only four products: Cleansing Oil, Skin Lotion, Super Rich All purpose Creme, and Creme Pack. 2 yrs later, in 1948 they established their first department store account with Saks Fifth Avenue in Manhattan.
Over another 15 years, they expanded the number and continued to market their products in the usa. In 1960, the business started its first international account in the London department store Harrods. The next year it opened an office in Hong Kong.
In 1964, they introduced Aramis, a type of fragrance and grooming products for men named after an exotic Turkish root formerly used as an aphrodisiac. In 1967, Estée Lauder herself was named among ten Outstanding Ladies in Business in the usa by business and financial editors. This is accompanied by a Spirit of Achievement Award from Albert Einstein College of Medicine at Yeshiva University in 1968. For the reason that year, the business expanded again, opening Clinique, a dermatologist-guided (Dr. Norman Orentreich), allergy-tested, fragrance-free cosmetic brand.
Estée Lauder’s Clinique brand became the first women’s cosmetic company to introduce another line for men when, in 1976, they commenced another line called “Skin Supplies for Men”, which is still sold at Clinique counters worldwide. In 1981, the business’s products became obtainable in the Soviet Union.
In the 1990s, brand acquisitions and licensing agreements contributed to explosive growth as the business transformed from a family-owned business to a publicly traded, family-controlled organization. The decade opened with the creation of Origins – the first wellness brand in U.S. shops. The first licensing agreement for fragrances was with designer Tommy Hilfiger in 1993, accompanied by Kiton, an Italian fashion house (1995), and with American designer Donna Karan (1997).
Brand acquisitions started out with an investment in the Toronto-based M•A•C Cosmetics in 1994, that your company then acquired in 1998. Bobbi Brown Cosmetics, created by the celebrated cosmetic artist, was acquired in 1995, as was La Mer – together with the original recipe because of its supreme luxury product, Crème de la Mer, containing the nutrient-rich Miracle Broth™. The business ventured into its first hair care and holistic beauty brand with Aveda in 1997. The renowned fragrance house Jo Malone London was acquired in 1999.
On November 16, 1995, The Estée Lauder Companies went public on the brand new York STOCK MARKET at $26.00 a share ($6.50 on a post-split basis).