The Estée Lauder Companies Inc. (/ˈɛsteɪ ˈlɔːdər/ stylized as ESTĒE LAUDER) is an American multinational manufacturer and marketer of prestige skincare, makeup, fragrance and hair care products, based in Midtown Manhattan, New York City. The company owns a various portfolio of brands, distributed internationally through both digital commerce and retail channels.
The company commenced in 1946 when Estée Lauder and her husband Joseph Lauder commenced generating cosmetics in NEW YORK. They first carried only four products: Cleansing Oil, Skin Lotion, Super Rich All purpose Creme, and Creme Pack. 2 yrs later, in 1948 they established their first department store account with Saks Fifth Avenue in Manhattan.
Over another 15 years, they expanded the number and continued to market their products in the usa. In 1960, the business started its first international account in the London department store Harrods. The next year it opened an office in Hong Kong.
In 1964, they introduced Aramis, a type of fragrance and grooming products for men named after an exotic Turkish root formerly used as an aphrodisiac. In 1967, Estée Lauder herself was named among ten Outstanding Ladies in Business in america by business and financial editors. This is accompanied by a Spirit of Achievement Award from Albert Einstein College of Medicine at Yeshiva University in 1968. For the reason that year, the business expanded again, opening Clinique, a dermatologist-guided (Dr. Norman Orentreich), allergy-tested, fragrance-free cosmetic brand.
Estée Lauder’s Clinique brand became the first women’s cosmetic company to introduce another line for men when, in 1976, they started out another line called “Skin Supplies for Men”, which is still sold at Clinique counters worldwide. In 1981, the business’s products became obtainable in the Soviet Union.